We are thrilled to unveil our new mascot, KoRang, a creative collaboration between The Komu and renowned Singaporean illustrator and visual artist, Toby Tan, better known as Tobyato. This partnership has brought together the unique elements of The Komu, Tobyato’s distinctive artistic style, and the rich cultural heritage of Bali, resulting in a mascot that embodies the essence of all three.
The Birth of KoRang
KoRang is more than just a mascot; it is a symbol of our identity and the vibrant community we serve. The name “KoRang” is derived from “Komu” and “Rangda,” seamlessly blending our brand with an iconic figure from Balinese mythology. This fusion of modern and traditional elements creates a unique character that stands at the intersection of art, culture and community.
Who is Rangda?
Rangda is a legendary figure in Balinese culture, often depicted as a powerful and fearsome witch. She is a central character in many traditional Balinese performances and is revered as a protector against evil spirits. The integration of Rangda into our mascot not only pays homage to Bali’s rich cultural heritage but also symbolizes strength, protection and creativity.
About Tobyato
Tobyato is a celebrated illustrator and visual artist known for his bold and playful art pieces that often feature whimsical characters and vibrant colors. His work has been showcased in various public spaces and galleries, making him a prominent figure in the contemporary art scene. Tobyato’s artistic vision aligns perfectly with The Komu’s commitment to creativity and community engagement.
The Artistic Creation of KoRang
KoRang is a blend of The Komu’s modern aesthetic, Tobyato’s signature artistic style, and the mystical elements of Rangda. The design process was a collaborative effort, with Tobyato drawing inspiration from the dynamic energy of The Komu and the deep cultural roots of Bali. The result is a mascot that is both visually striking and rich in symbolism but yet brings Canggu vibes.
KoRang: The Face of Our Brand
KoRang will be featured prominently in all aspects of The Komu’s brand icon. From merchandise to marketing materials, KoRang will be the face of our community, representing our values of creativity, inclusivity, and cultural appreciation. As our community icon, KoRang will lead various initiatives and events, inspiring creativity and connection among our guests and partners.
Stay tuned for more updates and join us in welcoming KoRang to The Komu family!